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Consumer Beauty and Aesthetics
Evolving as rapidly as the ever-changing concept of beauty, the consumer beauty and aesthetics industry encompasses far more than traditional cosmetics.
The consumer beauty and aesthetics industry has expanded to include nutraceuticals and cosmeceuticals, beauty-focused technology devices and services, and innovative personal care products. The industry players range from nimble, disruptive entrepreneurs to multi-national thought leaders, focusing on innovation, manufacturing, marketing, and delivery in transparent, sustainable, inclusive, and personalized ways.
Our global Consumer Beauty and Aesthetics group has the depth and breadth of interdisciplinary legal experience to meet the growing needs of these companies on a global level, while helping clients explore cross-sector opportunities. Our team has long-standing relationships and a deep understanding of the evolving industry, and brings perspectives from public relations, communications, fashion, media, technology, and retail.
Clients turn to us for our creativity and seamless approach to client service, along with the flexibility of our global platform. We provide key resources, connections, and market context to help clients on their most complex cross-border transactions, regional or national projects, and day-to-day questions. We deliver practical solutions by employing innovation and efficiency to meet new opportunities and challenges facing companies in this sector.
Key Areas of Focus
- Advertising and marketing
- Technology transactions and data privacy
- Digital media
- Pricing protection and antitrust
- Mergers and acquisitions
- General commercial advice
- Intellectual property advice and prosecution
- Licensing transactions
- Regulatory guidance (FDA, FTC, REACH)
- Litigation
- Global employer solutions
Representative Clients
- Beauty brands
- Luxury beauty and personal care companies
- Skin tech
- Sustainable beauty producers, containers, and tech suppliers
- Fragrance houses
- Beauty influencers
Thought Leadership
Since his inauguration on 20 January 2025, President Donald J. Trump has signed dozens of executive orders and presidential memoranda on topics including, but not limited to, energy and the environment; immigration; international trade; foreign policy; diversity, equity and inclusion; transforming the civil service and federal government; and technology.
President Donald Trump issued a flurry of executive orders (EOs) in his first hours and days in office. The numerous EOs cover a range of topics, many of which impact environmental regulation and related areas. While many of President Trump’s EOs will be—and already are—facing litigation challenges, and others will require congressional approval prior to full implementation, the EOs nevertheless signal the intention and direction of the Trump administration in the environmental law realm and beyond.
As the Trump administration transitioned into power, the White House issued over 25 executive orders in the first days in office addressing a variety of topics including many focused on employment laws.
Issuers listed on the Nasdaq Stock Market and the New York Stock Exchange often conduct reverse stock splits to maintain compliance with each exchange’s US$1.00 minimum share price requirement.